As Mamelodi Sundowns prepare to face Borussia Dortmund, Fluminense, and Ulsan Hyundai in Group F of the newly expanded 2025 FIFA Club World Cup (June 15–July 13) in the USA , their unique collaboration with KidSuper gains fresh significance on the world stage.
A Design That Goes Global
Rooted in PUMA’s creative alliance with Brooklyn-based artist Colm Dillane (KidSuper) — widely recognized for blending football heritage with streetwear — the collaboration saw PUMA-branded clubs at the tournament receiving exclusive Club World Cup kits. This included Sundowns, alongside other PUMA teams like Dortmund.
These limited-edition kits feature playful pastel tones and doodle-inspired motifs.The artistic design portrays an abstract landscape beneath a vivid, glowing sun, using warm hues of orange and yellow, with touches of green and blue at the base, and KidSuper’s signature “football art” aesthetic — providing Sundowns with a bold visual identity befitting their third attendance at football’s grandiose club stage.
The timing couldn’t be more perfect. The collaboration aligns with Sundowns’ first-ever participation in the revamped tournament, where they’re not just playing — they’re representing Africa to a global audience. The kits speak to Masandawana’s style, community ethos, and ambition to blend attack-minded play (“Shoe Shine & Piano”) with youthful flair.
These designs aren’t mere kits — they’re cultural statements. As CEO Tlhopie Motsepe recently asserted, “they are playing for Africa,” not just their club. KidSuper’s vibrant visuals give that message global resonance, amplifying pride and visibility.
Sundowns have secured a staggering $9.55 million (~R174 million) participation fee, with additional match-based earnings available in their group games and beyond. The tournament features 32 clubs — from powerhouse European giants to African and Asian champions — in a fully group-stage format. This is football scaled like never before: 12 stadiums, 63 matches, and a shot at a global title.
The KidSuper × Sundowns collaboration, born from PUMA’s fusion of streetwear and football culture, arrives just when South Africa’s powerhouse club embarks on its global Club World Cup journey. More than just kits, this is a visual manifesto — an emblem of identity, creativity, and continental pride — set to debut on the field where the world will be watching.