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PULSE SA ANNOUNCES GENRE-DEFINING 2025 SHOWCASE AND LIMITED COLLABORATION TEES WITH SOWETO DESIGN & GUMBA FIRE

The Dome at Nasrec will be set ablaze on the 19th of December 2025 as two powerhouse genres that define street and youth culture collide for one electrifying night: Amapiano and Hip-Hop. At the centre of this moment is Pulse SA, the organiser and cultural architect behind an immersive lifestyle platform built to champion creativity, amplify local artistry and curate top-tier experiences that reflect the energy of South African youth culture. Every touchpoint, from the lineup to the visuals to the merchandise, is designed to reflect South Africa’s dynamic cultural ecosystem.

Amapiano leads with a heavyweight roster that speaks directly to the genre’s dominance in the streets and on global stages. Kelvin Momo, Young Stunna, Kabza De Small, Tango Supreme and Zee Nxumalo anchor a sound that continues to evolve while remaining rooted in township identity. Their collective presence at Pulse SA signals a curated night of depth, musicality, and the unmistakable texture of Amapiano’s innovators.

Hip Hop stands equally tall with a lineup carrying both legacy and current impact. Cassper Nyovest and Nasty C represent two generations of influence, each with a footprint that stretches far beyond local borders. Their inclusion underscores Pulse SA’s commitment to elevating artists who continue to shape South Africa’s cultural narrative through lyrics, performance, and global ambition.

This year, that commitment materialises through limited-edition collaboration tees with two Soweto-born powerhouses: Gumba Fire and Soweto Design.

Gumba Fire carries a design philosophy rooted in everyday township expression, bold graphic identity, and cultural storytelling. For Gumba Fire, this collaboration represents a moment where grassroots creativity meets a national stage. Bringing their visual language into the Pulse ecosystem signals a celebration of the authenticity that defines their brand.

Soweto Design approaches fashion as both a cultural archive and a vehicle for global representation. Known for intentional, detail-driven pieces worn locally and internationally, the brand views this collaboration as a homecoming moment, Soweto-born creativity scaling into one of the country’s biggest year-end events. For them, it is a way to honour origin while participating in a movement that reaches far beyond township borders.

Each collaboration tee is produced in strictly limited quantities and doubles as an event ticket, turning this drop into both a collector’s item and an entry point into one of December’s most anticipated cultural experiences. To secure the Soweto Design x Pulse tee, audiences are encouraged to connect directly with Soweto Design through their official platforms. For the Gumba Fire x Pulse edition, supporters can reach out to Gumba Fire via their channels to make their purchase. Pulse SA invites the country to wear the movement and step into a night that celebrates the sounds, stories, creators, and communities shaping the culture.

Collaboration Tee Pricing :

Gumba Fire x Pulse SA Tee: R450.00 (includes event ticket)

Soweto Design x Pulse SA Tee: R699.00 for (includes event ticket) and more combo deals

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